Danone Early Life Nutrition

Agency: TMW / Things Unlimited

Time: 2017-2018

Deliverables: digital, social media, customer experience

My role: account and project management lead

As part of a collaborative cross-agency approach within the Unlimited Group, TMW managed various aspects of Danone Early Life Nutrition’s digital brand portfolio, including Aptamil, Cow & Gate, Nutrimum, and Super Yummies.

I oversaw the development and delivery of website pages, infographics, and social media content. Additionally, I managed their social media Care team, providing support to parents and carers 24 hours a day, 365 days a year.

Awards: Social Media Buzz Award for Best Customer Experience Strategy, 2017.

Photo-shoot promoting the Nutrimum brand

Facebook page for Aptamil. We looked after their AptaClub