Danone Early Life Nutrition
Agency: TMW / Things Unlimited
Time: 2017-2018
Deliverables: digital, social media, customer experience
My role: account and project management lead
As part of a collaborative cross-agency approach within the Unlimited Group, TMW managed various aspects of Danone Early Life Nutrition’s digital brand portfolio, including Aptamil, Cow & Gate, Nutrimum, and Super Yummies.
I oversaw the development and delivery of website pages, infographics, and social media content. Additionally, I managed their social media Care team, providing support to parents and carers 24 hours a day, 365 days a year.
Awards: Social Media Buzz Award for Best Customer Experience Strategy, 2017.
Photo-shoot promoting the Nutrimum brand
Facebook page for Aptamil. We looked after their AptaClub