SPAR UK

Agency: We Are Social

Time: 2018-2019

Deliverables: social media rebrand, always on social, social campaigns, photo and video production

My role: lead account and project management

SPAR UK engaged WAS for a social media rebranding project, and I was appointed as the key account and project manager, supported by an account manager.

This was an incredibly exciting project that began with an audit, research, and strategy phase before moving into editorial, creative, and production stages. We developed a new social identity for the brand and brought it to life through both static and video content across all their platforms.

Oversaw the development and delivery of SPAR UK 2019 People's Podium campaign

Led production of a seasonal Halloween cocktails campaign

As part of the rebrand, we created a new approach to Always On social, including a series of editorial and repeatable formats such as ‘1 Ingredient 3 Ways’